Nissan | Habitat for Humanity

Nissan in their "Calling ALL TITANs" initiative, designed and built this truck for their long-time partner, Habitat for Humanity. We worked alongside Fluid Peak Collective to shoot both photos and video of this build. The mission was to feature its unusual, rugged styling cues and innovative elements used to facilitate building the Habitat for Humanity homes. In addition, the client wanted to showcase the philanthropic side of Nissan and the other sponsors on the vehicle without being obvious. The short film produced the desired effect but to truck lovers, the message was loud and clear, this is a one-off truck made exclusively for Habitat for Humanity!